Advocacy
Client: Atlantic Convenience Stores Association (ACSA)
AdvocacyDunne manages all the PR and advocacy work for the 2000 + member ACSA in all four Provinces of Atlantic Canada... Read More
Client: L.M. Montgomery Land Trust
Advocacy - Not for Profit AssistanceThe L.M. Montgomery Land Trust is a not-for-profit organization with the mission of preserving working agricultural and coastal landscape on the North Shore of Prince Edward Island... Read More
Client: Canadian Convenience Store Association (CCSA)
AdvocacyDunne assists the CCSA national organization, in Atlantic Canada with the promotion of age verification training programs, mystery shopping to ensure retail compliance... Read More
Research
Clients: Edrington Group and
Eureka Ranch
Research - New Product Introduction
In 2008,Dunne was hired to plan and execute a research and sampling program for The Edrington Group of Scotland, makers of a scotch whisky called The Famous Grouse... Read More
Client: Diversified Metal Engineering Ltd.
Research - Market Opportunity AssessmentDunne completed market intelligence research and a market opportunity assessment for the introduction of a new raw material processing technology into... Read More
Client: Parks Canada and Nunatsiavut Government
Research - Business Plan
Dunne conducted market research and completed strategic and business planning for the commercialization of a northern research and tourism camp... Read More
Client: Charlottetown Airport Authority
Research - Community Economic Impact Study
In 2008 Dunne completed a community economic impact assessment for the Charlottetown Airport. This study showed that the airport is a significant economic generator worth... Read More
Consulting
Client: Charlottetown Area Development Corporation
Consulting - Strategic Planning
Dunne assisted stakeholders with strategic planning to expand the Province's meetings and convention capacity, ... Read More
Clients: PEI Tourism Industry Stakeholders
Consulting - Strategic Planning
Dunne assisted stakeholders with strategic planning, including option analysis, to expand meetings and convention capacity in Charlottetown... Read More
Client: PEI Culinary Alliance
Consulting - Tourism DevelopmentDunne assisted key partners in developing a business case for the development of a culinary tourism sector in Prince Edward Island. The scope of work included a detailed situation analysis of the culinary tourism sector... Read More
Client: Prince Edward Island Liquor Control Commission
Consulting - Strategic Planning
As a follow-up to an operational review led by Dunne, Dunne worked with the Commission to develop a new 5-year strategic plan to identify opportunities to enhance... Read More
Client: Tourism Industry Association of PEI
Consulting - Total Market Readiness Program
TMR is a business improvement program that offers individual tourism operators the ability to increase their standards of excellence and... Read More
Marketing
Client: Charlottetown Airport Authority
Marketing Campaign - FlypeiDunne has worked with the Charlottetown Airport Authority for the past six consecutive years managing the planning, development and implementation of the airports marketing and public relations... Read More
Client: DiscoveryGarden Inc.
Marketing
Dunne completed market intelligence research and prepared a marketing action plan for the introduction into the North American marketplace of a new library automation hardware/software appliance... Read More
Client: Charlottetown Airport Authority
Marketing - Social Media Execution
Dunne has assisted the Charlottetown Airport to develop and execute a social media strategy aimed at community engagement... Read More
Sales Execution
Clients : Hiero Marketing, Tourism PEI and PEI Tourism Industry Operators
Sales Execution - Advertising Sales and MarketingDunne is the management partner of the PEI Tourism Industry advertising program for the account director of record, Hiero Marketing and Tourism PEI... Read More
Client: The Charlottetown Airport Authority
Sales Execution - Advertising Sales and Marketing
In 2010, Dunne became the new supplier of advertising at the Charlottetown Airport. Statistically airport advertising has grown by double digits across Canada since 2003 and the Charlottetown Airport is in line with this growth... Read More
